Survey 160 supports—and seeks to improve—public opinion research in coordination with academics, non-profits, major corporations, and governments.

Our software is designed specifically to conduct research via live interviewer text and text-to-web surveys. This offering bridges a gap between telephone interview methods – which suffer from declining response rates and which are increasingly expensive – and online panel interview methods, which often struggle to reach particular populations of interest – like small geographies, member lists, or experimental treatment/control groups.

Texting boosts efficiency and lowers costs by:

  1. Allowing individual interviewers to conduct simultaneous interviews of many respondents; and 

  2. Raising response rates by allowing respondents to complete a survey over an extended period of time rather than demanding the entirety of their attention the moment an interviewer happens to call.

More than 700,000 interviews conducted since 2018

What people are saying.

  • “Survey 160 provided high quality, cost-effective data to help power our 2020 surveys. They are a trusted partner that we relied upon in 2020 and continue to do so going forward.”

    Brian Stryker, Partner, Impact Research

  • “Survey 160 provided Clarity Campaign Labs with reliable modeling data for less than the cost of traditional live phones. SMS is an important tool for our data collection and every progressive researcher should have it in their toolkit.”

    Dan Castleman, Partner, Clarity Campaign Labs

  • “Survey 160's SMS surveys filled gaps with people we had a hard time interviewing by other means; their interviews made our surveys more accurate and helped identify the pathway for Pete to win the Iowa Caucuses”

    Matt Lackey, Senior Analytics Advisor, Pete for America

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