
Survey 160 supports public opinion research across sectors – academic, non-profit, governmental, political, and corporate – using text messages to broaden reach and lower costs
Survey 160’s specifically-designed text message survey tools provide fast and cost-effective data collection for targeted audiences.
Conduct either standalone or mixed mode interactive interviews entirely via text message or via redirect to online surveys.
Lower costs and speed up data collection, especially for hard-to-reach defined geographies, demographic groups, or custom lists.
SMS-based insights for a wide range of projects, including marketing research, population trackers, media measurement, message testing, focus group recruitment, and political polling.
Why Survey 160?
Improve Respondent User Experience: Our SMS surveys allow respondents to respond to surveys over an extended period, rather than relying on respondents to be available the moment they happen to be messaged, increasing response rates.
Cost-Effective: Interviewers conduct many interviews simultaneously, reducing costs. Our projects routinely yield 10x+ the number of completed responses per equivalent live interviewer hour as compared with phone surveys.
Live Operators: Each SMS interview is initiated and conducted by our live operators, designed end-to-end for SMS rules and requirements.
Optimized for Surveys: Unlike other SMS tools, the Survey 160 platform has been optimized for high quality data collection, not just to blast messages of weblinks.
Versatile: The Survey 160 platform includes custom features suitable for both interactive interviewing and text-to-web surveys.
Survey 160 provides fixed price quotes per completed interview, which depend on population of interest, length of survey and other factors. Contact us for a quote.